Yasmine El Idrissi · 8 min · Culture
A few well-understood customs make the difference between a polite visitor and a welcomed guest. Here is what to know before you arrive.
The standard Moroccan greeting between men is a handshake followed by placing the right hand over the heart — a gesture of sincerity. Between men and women who are not family, a slight bow or nod is appropriate rather than a handshake, unless the other person extends their hand first. "As-salamu alaykum" (peace be upon you) and "Marhaba" (welcome) are received warmly from any visitor who attempts them.
Moroccan meals are typically communal — dishes are shared from a central pot or large plate. Bread is used as an edible utensil alongside or instead of cutlery. The right hand is traditionally used for eating. If invited to a Moroccan home, arrive slightly later than the stated time (15–20 minutes), bring a small gift (pastries, fruit), and expect the meal to last 2–3 hours including conversation.
The call to prayer (azan) sounds five times daily from mosques and mosques are places of active worship — approach with quiet respect even if you do not enter. During Ramadan, avoid eating, drinking or smoking in public during daylight hours out of respect for those fasting, even as a non-Muslim visitor. Many restaurants close during fasting hours.
Bargaining is expected and normal in souks, but the code of conduct matters. Begin with a friendly greeting; counteroffer at roughly a third to half of the opening price; increase gradually; if you agree on a price, you are obligated to buy. Never begin bargaining in earnest unless you genuinely want the item — walking away after a deal is considered impolite.
Women are not legally required to cover their heads in Morocco, though a scarf is appreciated (and practical for sun protection) in rural areas and near mosques. Inside mosques, which are generally not open to non-Muslim visitors, head covering would be required.
Alcohol is available in licensed restaurants, hotels, and some supermarkets in cities. It is not served or consumed openly in traditional medina settings, and it is unavailable in smaller towns and rural areas. Respect local norms around alcohol consumption.
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